Horii Shichimeien × MATCHA MATCHA

Horii Shichimeien × MATCHA MATCHA

From Uji to Toronto

This September, MATCHA MATCHA welcomes Horii Shichimeien from Uji, Kyoto, for a special three-day collaboration across two locations.

From September 25 to 27, our community can experience Uji tea through a limited collaboration menu, a rare retail collection and an intimate matcha workshop led by the Horii Shichimeien team.



About Horii Shichimeien

Founded in Uji in 1879, Horii Shichimeien brings generations of knowledge to the cultivation, refinement, evaluation and blending of Japanese tea.

As tea growers, merchants and appraisers, their work extends far beyond the familiar images of tea fields and stone mills. Each tea is shaped through careful decisions made throughout its journey, from cultivation and harvesting to refining and blending.

For this collaboration, the Horii Shichimeien team will travel from Uji to Toronto with a special selection of matcha and Japanese tea to share with our community.



A Taste of Uji at MATCHA MATCHA Club (Dundas)

From September 25 to 27, visit MATCHA MATCHA Dundas for A Taste of Uji, a limited menu created with tea from Horii Shichimeien.

Collaboration drinks

  • Uji Pure Matcha

  • Uji Matcha Latte

  • Uji Genmaicha Latte

  • Fuji Apple Matcha

The menu presents Uji tea in several forms, from pure matcha prepared with water to a smooth matcha latte, a comforting genmaicha latte with a warm roasted-rice aroma, and a refreshing combination of matcha and Japanese Fuji apple juice.


Collaboration pastries

  • Uji Matcha Cookie
  • Yuzu Genmaicha Cake
  • Crème Brûlée Tart

The collaboration drinks and pastries will be available exclusively at MATCHA MATCHA Dundas during the event.

On September 25, the Horii Shichimeien team will be on-site at Dundas to meet our community and share more about their tea.

Event details

Date: September 25 to 27
Location: MATCHA MATCHA Dundas
294 Dundas St W, Toronto



Matcha Workshop: The Invisible Craft

On September 26 and 27, the collaboration continues at our new MATCHA MATCHA Studio in Markham.

MATCHA MATCHA Studio is a new space for guided tastings, workshops and classes created to bring our community closer to matcha, its makers and the culture behind every bowl.

For our first Studio experience, the Horii Shichimeien team will lead:

"The Invisible Craft"

Refining, Evaluating and Blending Tea Before the Stone Mill

The workshop looks beyond tea fields and stone milling to explore the largely unseen work that happens in between.

Guests will learn how matcha is refined, evaluated and blended before it reaches the stone mill. The session will also include a guided tasting of three Uji matchas with different backgrounds.

Rather than asking guests to identify one reason behind each flavour, the tasting invites them to observe how differently Uji matchas can express themselves through aroma, taste, texture, aftertaste and overall impression.

The workshop will conclude with a hands-on experience where each guest prepares and enjoys a full bowl of Narino matcha.

Workshop details

Date: September 26 & 27

Daily sessions:

  • 10:00 AM to 11:30 AM

  • 12:00 PM to 1:30 PM

  • 2:30 PM to 4:00 PM

  • 4:30 PM to 6:00 PM

Location: MATCHA MATCHA Studio
11 Fairburn Dr, Unit 8, Markham

Capacity is limited, and advance booking is required.

Book your Studio Session



Horii Shichimeien Retail Collection

A special selection of Horii Shichimeien matcha and Japanese tea will be available to purchase during the collaboration.

The collection will be available at:

1. MATCHA MATCHA Dundas
September 25 - 27

2. MATCHA MATCHA Studio
September 26 & 27

These teas are produced in limited quantities and are not regularly available in Toronto.

Guests who purchase any item from the Horii Shichimeien retail collection will receive an exclusive MATCHA MATCHA × Horii Shichimeien co-branded tote bag.

The gift is available at both locations while supplies last. One gift per customer.


 Join Us

Whether you visit Dundas for A Taste of Uji or join us at the Studio for The Invisible Craft, this collaboration offers two ways to experience the knowledge, people and processes behind Uji matcha.

Horii Shichimeien × MATCHA MATCHA 
September 25 to 27
Toronto & Markham

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